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| opinion on affiliate programs |
| 05.15.07 (9:05 am) [edit] |
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This is a short list of the successful affiliate program: - Usability of the program's website.
- Quality of the program's landing pages.
- Efficiecy of the program's shopping cart.
- Questions are answered on the website.
- Not overplaying the ability to phone in orders.
- IF price is an issue (commodity) the business price is competitive.
- Is the offer is a commodity, it is a value-added proposition.
- An affiliate manager exists with some track record of "doing the job well".
For all the reading and research, I don't find even the best affiliate managers (by reputation) doing a particularly effective nor convincing job of getting or presenting the proof of the readiness of any program OR proof an existing program IS top shelf. I find it troubling given the business IS marketing.
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| the things people say |
| 01.17.07 (9:46 pm) [edit] |
the well traveled man understands that all sex costs, no matter how you package it.
marriage is in large part, a mercenary relationship, a trade of sorts.
the female specie does marry largely for security, nothing wrong with stating it up front. this instinct comes from the animal kingdom, and has to do with the preservation of the specie and protection of the offspring.
the intelligent man understands this, and tries to buy the most loyalty and "love" that he can, at the best possible terms.
and different women from different cultures will return this promise of "security" with different levels of palpable "love".
in my experience the urban westernized woman has the least ROI for dollar spent.
the best bang for the buck in terms of loyalty, fidelity, and physical beauty generally go like this; in descending order:
1. fiilipina, preferably from the provinces 2. women of SE asia, viet nam, cambodia, thailand 3. chinese women from non-urban areas 3. east indian women from non-urban areas 4. brazilian women from non-urban areas 5. european women 6. american women
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| is slowing Yahoo ad growth a sign of a slowing economy |
| 09.21.06 (12:25 am) [edit] |
I wonder what is in the "Financial Services" category. Some assume it is just online stock brokers. It is probably more than that.
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One of the most frequent, and annoying, types of advertisers on Yahoo are the seedy mortgage brokers. They have all these ads for "teaser rate" interest-only adjustable rate mortgages.
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Now, with the bottom gone from the mortgage industry, these brokers are becoming more desperate for new suckers, er, "clients". There are fewer to go around. So, naturally, advertising is going to drop.
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Perhaps Yahoo needs to lift their prohibition against adult-oriented advertising. They are probably leaving a lot of dollars on the table by not having a crotch shot on their home page. At least, the sex industry is more ethical than those selling negative, amortization adjustable-rate mortgages on over-priced homes to people who least understand (and least afford) what is going to happen to their future finances.
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| page swapping in Linux and windows |
| 08.30.06 (8:20 am) [edit] |
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Suppose you are a heavy windows users (running intensive tasks or needing performance). By turning off the page file, you get a nice performance boost. Rather, it does not take away from performance. navigation bar myspace navigation bar myspace navigation bar myspace online now icons online now icons Take 1GB of physical memory on a laptop, while reaching the limit in Windows with the paging file off. It poses a challenge (in other words, it worked just fine without it). It is because Windows attempts to use the paging file whenever possible (proactive). This contrasts Linux, which uses it only when no other way (reactive). myspace online now myspace online now codes extended network myspace extended myspace network myspace extended network Everything depends on the applications you run. One approach is better than the other. However, from personal observation, I don't like the Windows approach. Caveat Lector: This could be because I wasn't seeing slowdowns which may have been caused by the reactive approach. This is just a supposition, but it seems reasonable. network extended myspace myspace music generators music generator music code generator music generators For Linux, keep the swap partition and forget it. For Windows, the best way to learn if you need the page file is loading as many apps as you normally use. Maybe, add a few more. Check memory usage (don't trust "VM usage" in the windows task manager, since it doesn't show what you think it does!). If usage is lower than physical RAM, by a few hundred MBs, turn off the page file and don't look back. If closer, set the page file to a small size. Usually, this is no more than 512 MB. If setting the file, make the size static. This prevents Windows from trying to adjust it all the time (it's too dumb to understand you want it as small as possible).
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| h |
| 08.20.06 (2:59 am) [edit] |
I have lived as a hunter-gatherer. They actually have more leisure time than people in industrialized nations. What you may not realize is their leisure time is typically spent productively. Idle hands are the devil's workshop.
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Industrialized people spin and weave for a hobby. Hunter-gatherers spin and weave because if they don't, they go naked. It is not uncommon to see women spinning while walking to a neighbor's house.
The best living I lived was in a semi-hunter-gatherer society. However, there was just enough independent money it wasn't necessary to need the fishing boats. Wealth is having more people work for you than who employ you. "Industrialized" ; wealth is built entirely on large groups of people working while providing comparatively little back.
Of course, the fishermen, while laboring, not to mention risking their lives, thought what they were doing was mainly a social event. It was getting together with the guys and doing "guy things." It was not "work."
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To me, we may only be "wired" to work, say, 20 hours per week, sustainably.
It sounds like an overworked hell to me really, if by "work" you mean a "job." If by "work" it is something like "directed activity", I'd go out of my skull with boredom. I "work" more than just for entertainment.
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| what you find on Myspace |
| 08.11.06 (8:09 pm) [edit] |
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There is a disproportionately larger amount of guys commenting on hot girls than girls commenting on hot guys. This is not to say it doesn't happen. Yet, it appears more common for guys to be guilty of this. So you guys, listen up. STFU! I'll repeat this in case you think it's a misprint. STFU! 100 Free Web Space Free Pro Host Batcave Myspace When you see a hot girl on MySpace, do whatever it is you want with your hands and move on. Maybe once your balls have descended, send her a message. But, there is nothing sadder than three pages (or more!) of guys going on about how hot a girl's photo is. It's like the sausage party which never was. Commenting on hot girls is not a free pass to make yourself and the rest of us sound retarded. Girls don't like suck-ups. Besides, using such witty lines like "u r hottt" won't do anything for your sex life. Tek Cities Live Journal Host Pro Xanga 000 Angels
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| getting over bad trading patterns |
| 07.01.06 (10:12 pm) [edit] |
After making a catastrophic trade (or a series of bad ones), stop for a second. Before the bad mood begins a downward spiral, it's important to feel better, and fast!
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How do you feel better? How do you regain your mental edge? One suggestion is allowing discouraging thoughts to enter our consciousness, briefly. Next, let it go. Try to ignore or push unpleasant thoughts out of your mind. Often, this takes more psychological resources than simply acknowledging how bad you feel and letting the thought leave your mind as quickly as it came. Also, it's very important to avoid feeling bad about your bad feeling. Some are reluctant to experience unpleasant emotions. They feel guilty about these disappointing feelings. However, when you feel guilty about having bad emotions, it makes things worse.
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Don't be afraid exploring your feelings. Don't obsess. Don't mulling them over and over. When you feel bad for a little while, it may be healthy.
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Another way to raise your spirits, after defeats, is thinking of the times you won. By reading your list of triumphs, you pick yourself up and begin to feel better. When disappointed, sometimes it is useful to try distracting yourself. Try thinking of something besides your bad mood. Try imagine yourself doing something fun. Think of going to your favorite nightclub or playing your favorite sport. The idea is forgetting about how bad you feel, and thinking about more pleasant activities which make you happy.
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| refinancing |
| 05.26.06 (12:08 pm) [edit] |
Refinancing is applying for a secured loan for the purpose of replacing an existing loan. It is secured by the same assets. Commonly, when a consumer refinances, it is for a home mortgage.
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Refinancing helps to reduce interest costs, by refinancing at a lower loan rate. The funds are used to pay other debts, reduce periodic payment obligations (sometimes through a longer-term loan), to reduce risk (by refinancing from variable rate to fixed rate), and/or liquidating some or all of the equity accumulated in real property during the period of ownership.
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Certain loan types have penalty clauses which are triggered by early payment of the loan. This is either in its entirety or a specified portion.
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Some refinanced loans have lower initial payments. However, they may result in larger total interest costs, during the life of the loan. Sometimes, they expose the borrower to more risk than the existing loan.
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It is important to calculate ongoing, up-front, and potentially variable costs of refinancing. It helps determine whether or not to refinance. This includes raising property tax, after refinancing. This varies by regions.
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| technical analysis - thoughts |
| 05.21.06 (7:12 pm) [edit] |
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Suppose you use numerical series which are generated by market activity. These include price and volume. Then, you use this information to predict future price trends. This is called technical analysis (or chartism). These techniques are applied to any market having a comprehensive price history. DTM Power Fly Fishing Ventana Mostly, technical analysis is done by studying charts of past price movement. This is not exclusive. A variety of methods and tools are involved in technical analysis. However, they all depend on the assumption trends and price patterns exist in markets. Also, these are identified and exploited. Azul All about Rick Baker Images Discuss Technical analysis makes no attempt to analyze a company's financial data. It ignores dividends, cashflow, and projection of future dividends. Using this data is fundamental analysis. Also, technical analysis does not claim to be 100% accurate. Rather, its goal is to give the "most likely" outcome. Nascar Give Up Already pop culture Shock Some traders combine elements from both fundamental and technical analysis. This is a growing field called fusion analysis. Explicitly, it advocates combining fundamental and technical analysis. VB Demo Resource Programmers the 123d Many of its practitioners view technical analysis as more art than science. Many academic studies determine technical analysis has very little, if any, power to predict. However, it has a dedicated following. This is especially true for active traders. Also, it has support amongst the academic community.
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| Google updates beginning with 2004 |
| 04.29.06 (2:23 am) [edit] |
Sometime early in 2004, we were talking about the sandbox. A new factor, or set of factors, was added to the ranking algorithm. New websites were really feeling the bite. This new factor combined with the effect on the regular PR re-calculation. Somehow, the combination created the newly observed "sandbox effect".
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The sandbox caused a new domain to seemingly be squelched for an indefinite period of time. This was particularly felt for more competitive searches. It might get some traffic on long-tail stuff. It was getting spidered regularly and urls were showing for the site: operator query. Yet, there was no SERP placement for major keywords.
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It seems clear it's not "just" PR involved. The sandbox effect seems to include other factors. These were installed in the algorithm just before spring, 2004. More likely, with the Florida update, those factors had direct impact on high frequency search terms. Possibly, it included only the major money terms. PR calculation PLUS "something in Florida" appears to be the key to the sandbox effect. What part of Florida is it?
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Remember, at that time, a search on kw1 kw2 for a web page was not ranking. However, for kw1 kw2 -asdf it did? Remember, some web sites with long standing #1 positions, on single keywords, dropped? This was especially true fo web sites with a keyword in the domain name. What kind of new filter, or factor, was it?
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Doesn't it look very similar to the sandbox effect?
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| Orkut background |
| 04.26.06 (12:21 am) [edit] |
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Quietly, Orkut was launched on January 22, 2004 by Google. Orkut Büyükkökte n is a Turkish software engineer. While working at Google (permitted by its policy), he developed Orkut as an independent project. Indie Journal Xanga Layouts Myspace Layouts Dark Lee DarkLee Profile Some users (and potential ones) are uncomfortable with this. Some point to Google's other noteworthy product of 2004, which was the web-based email client Gmail. It allows the company to automatically scan text of users' private emails to show them targetted ads. Previously, while working for Affinity Engines, Orkut developed a similar system, called InCircle. It was intended for use by university alumni groups. In late June 2004, Affinity Engines filed a lawsuit against Google. Their claim was Büyükkökte n and Google based Orkut on inCircle code. The allegations are based on the presence of 9 identical bugs in orkut which exist in InCircle. Space Profile Everyone Every1 Heavenly Profiles Originally, the orkut community was believed elite. This is due to membership being by invitation only. However, at the end of July, 2004, Orkut surpassed 1,000,000 members. At the end of September it passed 2,000,000. By April, 2006, Orkut's members were: 71.94% Brazil 11.33% United States 3.05% India 2.18% Iran 2.18% Pakistan. Profile Heaven CJB Myspace Layouts & Backgrounds EPinions Opinions The intended invitation method was e-mail between acquitances. Obtain an invitation to orkut via the web, with diligence, or eBay, like Gmail invites. Pioneer Report MDI Myspace Codes More Buddies Buddies Simple Freeware Orkut, as a social tool, is complex. This is due to various people frequently trying to add strangers to their pool of friends. Often, this simply increases the number indicating their friends next to their name in their profile. Many "add-me" communities exist, entirely for this purpose. A large number of cloned, fake, bogus, invisible and "orphaned" profiles exist.
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| PPS is better |
| 04.16.06 (10:21 pm) [edit] |
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So why do I care whether PPS is better than revshare? Backgrounds Layouts Layouts & Backgrounds Myspace Layouts Myspace Backgrounds We (PPS webmasters) bust our humps to run a PPS program and remain competitive. We spend nights running numbers to squeeze an additional 2 dollars from the average user. Revshare sponsors don't have that motivation because they aren't "hungry". Their margins do not matter. Why? Their margins are FIXED! They are set in advance. 60/40, 50/50, 70/30.. Their profit is GUARANTEED. It doesn't matter whether they retain 1 day or 10 years. Xanga Layouts free LiveJournal Layouts Icons Animated Icons Graphics Why do the richest in this business choose PPS over revshare? Your spreadsheets aren't full of question marks, unlike revshare. Your earnings, per sale, are predicable. This lets you take a 6 dimensional revshare calculation and make it a simple "my counted clicks and my earnings per sale". Sure... there are occasional revshare member earns you 80 bucks. However, the more common member earns you 2 or 3 bucks. Free Graphics Free HTML Codes Video Codes Myspace Video Codes Music Video Codes
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| hand-coding and algorithms |
| 04.08.06 (11:04 pm) [edit] |
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I understand the temptation of search engines to do more hand-coding over their algorithms. However, it's a very poor decision for any search engine to make, if the SE aspires to be a top quality player. Myspace & Xanga Layouts Myspace Xanga Icons Myspace Layouts & Free Graphics Myspace Layouts & Xanga Xanga Layouts & Myspace Backgrounds There are many issues. The nature, and structure, of different categories (e.g. historical information websites vs. widget shops) results in very different kinds of websites (form follows function and marketing follows function too, btw...). Depending on the category, and nature, of a website, there are differences in structure, navigation, content, internal and external linking patterns, and a host of other important measures. There are issues of philosophy, e.g., which kinds of results are better? Google has moved in the direction of favoring information over commerce. It makes some of their SERPs cleaner and more useful. However, it makes some of their SERP's largely useless. This is especially true when people are searching for products. Backgrounds & Layouts Myspace Backgrounds & Xanga Layouts Myspace Backgrounds Codes Myspace Backgrounds Free Graphics Myspace & Xanga Backgrounds Set against these issues, one holy grail for any great SE is, regardless of category, featuring the most relevant and useful websites for a given request. This is nearly impossible for a single algo. So, SE's hand-code. Or, they segment algorithms, one way or another, by category. Or, they try to find, one algorithm so keen and intuitive it shows for any given request, excellent results. Myspace Backgrounds Myspace Layouts Xanga Backgrounds Myspace HTML Codes Free Myspace Backgrounds
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| dashes versus branding |
| 03.18.06 (6:18 pm) [edit] |
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Brandable website names are much better than the annoying and ugly dash domains. Branding is a much better long-term goal. Depending on the types of websites you have, or services you provide, it makes a BIG difference in revenues. Myspace Myspace Layouts Myspace Layouts Let's use finance for an example here.
Suppose you have a website. It is mortgage.com versus find-mortgages.com. First, mortgage.com is seared into any potential customer's head. On the other hand, the other may appear as findmortgages.com to them, without the dash. This means you've just branded your competitor's domain into their head instead of your own! Myspace Layouts Myspace Layouts Myspace Layouts On the search engines, sure, domains are important. However, they are not THE most important, if you want fluid search engine traffic. I've noticed over the last few months, search engines have been giving a lot more attention to non-dashed domains, than the dashed ones. Myspace backgrounds Layouts I'm sure other SEO experts will disagree. However, when searching for something, I generally stay away from the dashed websites. Also, from a mortgage perspective, when looking for a mortgage online, and you are willing to fill out a lot of personal information, which would feels more comfortable? Do you want mortgage.com or find-mortgages.com? I go with option A.
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| seo - posting articles |
| 02.23.06 (10:30 am) [edit] |
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The problem with posting articles is: 1. Everyone does it. Therefore, you have to keep doing it. This makes it a potentially never ending process. You have to question the value! Free software Xanga Layouts Free cool cursors Myspace Xanga animated Myspace Graphics Free Images Pics Animated Gifs Hit Counters Web Page Stat Trackers 2. Articles only appeal to article copiers and stealers. Thus, you are attracting the 'wrong' type of visitor, which is unwanted. 3. Writing an articles rarely converts to a sale. The only reason for visting your website is to get the article for their own agenda. Federal Goverment (Goverment) Student Loans Consolidation livejournal layouts free backgrounds icons live journal Myspace Layouts 4. Posting hoards of articles doesn't make anyone expert. Plus, the quality of some of the articles is laughable and is suspiciously close to 'spam'. 5. There might be a free link for you. However, the practice is so widespread - it kinda loses it's 'edge' as a marketing tool. Do you really want the person clicking on your url at the end of the article thinking you are desperate? It might actually cost you a visitor or, more importantly, a sale. Myspace Layouts Backgrounds 6. You need to post at least 10,000 different ones for it to be worthwhile. AND you need to maintain that number constantly for it to work and keep ahead of the game. It is a waste of valuable time in exchange for the value of traffic gained. 7. One theory why article banks exist isn't to necessarily 'help' anyone. Instead, they charge others to post articles. As so many do it, it must be conceivable the ones after the free links, DON'T have the ad budget anyway. The last thing they do is puchase anything from the article resources or the poster themselves. Therefore, submitting articles as a traffic source is short-term and very questionable.
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| one way vs. reciprocal |
| 10.25.05 (5:35 pm) [edit] |
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What is the deal with linking?
The question is not about on-topic vs off-topic links, but whether one-way links are better than reciprocated links. Some people believe 1-way links are better than reciprocal links. Some say 5 or 10 times better. Its always puzzled me why some people think this.
If 1-way links are better, it is not by much. If so, it would only be because you do not have an outgoing link. Thus, you share more of your PR among your own pages.
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The test case is getting something like a 1-way links from a PR4 page with a total of 25 links on the page vs. getting reciprocal links from an identically weighted page. IE Skin Desktop Switcher Color Picker Headlines MDI Headlines MDI Headlines MDI
I agree, in this case, a 1-way link has slightly more influence. But, it is slight. Let's say it has 33% more power, for argument's sake. Thus, we say a reciprocal link has a power of 3 and a 1-way link has a power of 4. Thus, you need 30 1-way links to have the same effect as 40 reciprocal links. Tree MDI Tree MDI Tree MDI Pioneer Report MDI Pioneer Report MDI Pioneer Report MDI
However, getting 1-way links is significantly more difficult than getting reciprocal links. It's not 33% harder, but more like 300% harder. Suppose you really know what you are doing. Let's say it's only twice as hard to get 1-way links.
So, it would take twice as much effort to get 30 1-way links as it takes to get 30 reciprocal links. Or, it takes the same effort to get 30 1-way links as it takes to get 60 reciprocal links. Above, I figured 30 1-way links is equal to 40 reciprocal links. It all boils down to this: Bar Graph MDI Bar Graph MDI Bar Graph MDI Myspace backgrounds Software downloads Myspace Xanga LiveJournal Layouts Backgrounds
Reciprocal links are 150% more powerful than 1-way links. This is the case when the amount of effort (time/money) involved is used to weigh the result.
Pound-for-pound, dollar-for-dollar, i t is hard to beat reciprocal links for ROI.
I was quite generous giving 1-way links a lot of credit in the above example. A more accurate assessment is probably a 1-way link only being about 10% better than a reciprocal link. It is probably 3 to 4 times more difficult to get 1-way links than it is to get reciprocal links. If you were to use these figures, you find reciprocals have about 3.6 times as much bang for the buck/effort as 1-way links have.
So, yes, 1-way links are better. However, I prefer a high ROI for my time, energy, effort, and resources. As a result, my focus is on reciprocal links. It works, and it's easier.
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| Google and PR |
| 07.13.05 (3:57 pm) [edit] |
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I believe PageRank is over-rated as a gauge of a web site's inherent ability to gain relatively dominant web presence, generally speaking, for their desired target markets. GRML Software Graphing software GRML Bar Graphs GRML Headlines GRML Software GRML Headlines
After being laid-off from my former employer, back in 2002, I have been operating an "enthusiast web site" in a highly competitive industry (of course, which isn't on the Net) that I THINK (I don't even bother worrying about PR) is a PR4. Yet, I easily rank in the Top Ten if not the #1 position against some of the biggest corporate sites. That's computer, networking & telecom (phone, cable, wireless & satellite) corporate sites. GRML Pioneer Report Pioneer Report GRML Tree Grouping GRML GRML Grouping
I think their Madison Avenue Ad Firms have no clue, when it comes to SEO (and I thankfully collect their $$$ from their Adwords ads displayed on my site)... I take that back. They know enough to know they are not very good and must augment their Net marketing with Adwords/AdSense advertising.
I think this is a WIN - WIN situation. The professionals essentially subsidizing the operation of industry enthusiast web sites, which in turn are attempting to promote interest in their respected industry. Pioneer GRML Software GRML Shareware Ratings GRML Headlines GRML Tree Software
The only problems arise when people attempt to "game" the system. I'm afraid this includes far too many desperate web publishers currently. However, I believe Google is in the possess (still tweaking) of attempting to remedy this situation, hence much of the belly-aching since the bourbon update. Yes Google squeezed a little too hard with the current "filter," but I'm sure they are also working to better this short-coming too.
Google has always tried for better results... It just gets harder for them as more publishers become dependent upon the Google marketing system - as that is what their search engine has become since "every ma & pa's" web site has become "monetized."
Unfortunately, there is only so much room at the top of the SERPS. Many good sites are unable to gain the web exposure that the quality of content should "rightfully" earn it. No is Google allow some "lesser" sites rank higher than the corporate sites in a particular market sector, just to give cause for the corporations to purchase AdWords to get their message out? Perhaps... however my "enthusiast web site" has had relatively excellent web presence in Google before they even adopted their contextual ad marketing scheme. Bar Pie Graphs GRML browser Headlines GRML browser Tree GRML browser Google Search Box SeoChat
That's why there is PPC. It is a self-perpetuating marketing scheme, while there are enough interested parties attempting to market their goods & services in a particular sector. HENCE the "built-in" obsolescence of Page Rank - "Corporate Google" needs to generate increasingly more money from PPC advertising to satisfy their shareholders - I don't believe that PR fits into the equation anymore... |
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| beginning seo |
| 06.13.05 (4:30 pm) [edit] |
Getting your site to rank well is a lot more complicated than putting keywords on a web page. Thankfully, there's more than enough information available on the web to help you.
The very basics: Sites are ranked on both on-page and off-page factors.
On-page factors include whether (and how often) the search phrase appears on your page, whether it appears in headings on your page, whether it appears in the title of your page, (arguably) whether it appears in the your description and keywords metatags, etc.
Off-page factors include the number of links pointing to your page, the quality of those links, and the anchor text of those links, etc.
There are a lot more factors than this, but these are some of the things to start thinking about. Competitors, outranking another website, are doing better than because of at least some of these criteria.
For instance, other websites may have a lot more incoming links. Or, they have the search phrase in the anchor text of more of their incoming links than others. GRML Bar Graphs GRML Headlines GRML Pioneer GRML Tree
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| recommending a shopping cart |
| 06.04.05 (9:59 am) [edit] |
Its hard to make recommendations on ecommerce. I'm too biased and most of them stink. Easy to use is a relative term, the carts with the best shopper experiences aren't always the best administrator experiences and vice versa.
Instead, here are some things I don't like about 2 products:
- OsCommerce is a real pain to customize the layout with all the PHP code weeded throughout and all of the stores look pretty much the same. You can smell OsC the minute you hit the page, and I often wonder if that same old look freebie cart doesn't result in lower sales. I think their admin side takes way to many clicks to get any work done. Pioneer web browsers GRML
- Miva has some issues as well, like when you add things to the cart and the same page shows up with no clue that something was added except maybe a small type number of items in cart somewhere. I hear lot's of non-savvy shoppers complain about them. Also, Miva's admin side is another click happy obtuse interface but I think OsC has it beat in obscurity.
I'd say start with some ecommerce comparison reviews, pick the features you absolutely can't live without and then narrow the field from there. THEN read webmaster reviews of those products and see which are the best of the worst :)
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| watch out for this scam |
| 06.02.05 (3:25 pm) [edit] |
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I received a telephone call last evening from an individual identifying himself as an AT&T Service technician who was conducting a test on telephone lines. He stated that to complete the test I should touch nine(9), zero(0), the pound sign (#), and then hang up.
Luckily, I was suspicious and refused.
Upon contacting the telephone company, I was informed that by pushing 90#, you give the requesting individual full access to your telephone line, which enables them to place long distance calls billed to your home phone number.
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I was further informed that this scam has been originating from many local jails/prisons. I have also verified this information with UCB Telecom,Pacific Bell, MCI, Bell Atlantic and GTE. Please beware.
DO NOT press 90# for ANYONE.
After checking with Verizon they said it was true, so do not dial (9),zero(0), the pound sign # and hang up for anyone.
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| diluting pagerank |
| 04.12.05 (1:40 pm) [edit] |
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Its all to do with pr flow within the site. With 30 pages you were probably feeding lots of pr back to the home page. Now each page pr is being shared amoungst more links on each page to your new pages. In other words, where you had only a few links per page (each taking a proportion of the pr off the page) now you have more links and thus each link is carrying less pr. GRML Blogs
Have you added a lot more links off your home page? If so, it is no surprise that they now make the next level only pr3. The home page may have reduced in pr because now it has pr3 pages pointing back to it rather than pr4.
If you had linked all the new pages from one of your original pr 4 internal pages and left the old pages as they were, I suspect your old pr4 and pr5 home page would have stayed the same. GRML software GRML intranet GRML browsers
You should consider how much pr each page needs in order to rank well for its target phrase. The new pages may be targeted at non competitive phrases so they may only need pr1 or 2. If that is the case, you need to redesign the pr flow so that the index page returns to pr5, your next competitve pages pr4 and the non competitve pages can drop to pr1 or2. GRML graphs GRML product GRML Pioneer Report MDI GRML groups
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| apple & perceived value |
| 03.13.05 (3:42 pm) [edit] |
It has to do with perceived value.
To keep the numbers simple and because I'm too lazy to look them up right now, let's say there are 10 million iPod owners. (I think that's pretty close.) Let's say that Apple has telephone numbers for half of them, because they bought their iPods from an Apple retail store on the online Apple store.
Apple picks a thousand of them and calls them up and asks them how they're enjoying their iPods. They follow up with a series of questions, one of which is, "Do you wish your iPod had a radio in it?" They note the answers. People who take the time to respond get a $10 gift certificate or something.
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They go back and collate the answers, and discover that out of their statistically valid sample of 1,000 users, only 20 said that they wanted a radio in an iPod. That's only 2%, compared to the 85% who said they'd like their iPod to have a longer battery life or hold more songs or be cheaper. So when Apple makes their list of priorities, battery life, size and cost are up top and adding a radio is way, WAY down on the list.
But let's ignore that for a second. Let's assume, just for the sake of argument, that Apple has the opportunity to add a radio for zero cost and zero time. Let's say somebody waves a magic "radio" wand and there it is.
What do we know? We know that only 2% of iPod customers, on average, are interested in getting a radio, but that 85% of their customers wish the product were cheaper. What does that mean?
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That means that a whole bunch of people are going to look at the new radio-equipped, same-priced iPod and think, "I don't want a stupid radio, but Apple's making me buy one! How much cheaper could this thing be if it didn't have the stupid radio in it?"
Even though, in our contrived example, the answer is "zero dollars cheaper," the damage has been done. The customers perceive that they're paying for something they don't want.
A device like an iPod, especially a cheap iPod, needs to be as stripped down as possible to give the customer the impression that he's getting pure value for his money. All it does is play prerecorded music, so every dollar you spend on it is going toward prerecorded music playback. You're not paying for a radio you'll never use.
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And of course, because the market for a radio-equipped iPod is so small, the idea of manufacturing one version with a radio and one without is just absurd. They'd never sell enough of the radio-equipped iPods to cover the cost of designing, building, shipping, marketing and selling another model of iPod.
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That's why Apple doesn't include a radio.
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| the dot-com bubble |
| 03.11.05 (5:31 pm) [edit] |
Prior to the dot-com crash, I was mostly interested in fundamental equity analysis, or stock pricing. Since the crash I have become more interested in what used to be called political economy, or economics. In fundamental stock analysis, the intrusion of economics into basic equities analysis is mostly through the p/e ratio or price/earnings ratio. The common wisdom is that riskier stocks had a higher p/e ratio than safer stocks like utilities, but also had more potential for earnings growth. Of course, by March 11th, 2005, many companies were not only within the risk range of high p/e ratios, but had no earnings at all. I was expecting a crash, so I broke even on the stock market, selling half of my stocks when my stocks went down to double what they had been when I bought them, pulling out my original investment. Of course, the other half went to zero, or near it anyway. What I did not predict is how long IT would enter a doldrums, which made me more interested in economics. GRML Blogs GRML Software GRML downloads GRML articles GRML Blogs GRML Software GRML downloads GRML articles
It is often said that people who risk money by buying a stock deserve the dividends they get by the risk they taking buying the stock. This is kind of tautological within the economic system however. The economic system consists of corporations producing commodities (PCs, bread, a colocation rack) and exchanging them for other commodities - a few decades ago money backed by gold, nowadays money which is theoretically worth something because one can pay taxes with it. Corporations often produce commodities which no one wants, which is the main risk of capital investment, it's a loss. Virtually everyone recognizes this as true, from former GE CEO Jack Welch to socialists like Paul Sweezy. Thus, the economic system commits the error of misplacing resources. This error produces capital risk, and this capital risk is the common explanation of why people deserve dividends from capital investment, instead of, say, the workers at the corporation who created that wealth. GRML Blogs GRML Software GRML downloads GRML articles
As far as the US economy, productivity was extremely poor throughout the 1930's, then from the mid 1940's to the mid 1960's were 20 years of enormous productivity. It began slowing down in the mid 1960's, and by the early 1970's everyone realized there was an enormous problem. Nixon went off the gold standard, imposed wage and price controls, and dismantled the Bretton Woods system. Productivity has been pretty poor since the mid-1960s, there have been arguments of whether it had a decent bump in the late 1990s or not. The late 1990s bump is obviously from the Internet, an R&D project the US government poured billions of dollars into from the 1960s until the mid 1990s, it was a state project (DARPAnet/NSFnet) handed over the corporations when it had been developed after 25 years of taxpayer funding. Anyhow, this long slowdown in economic productivity in the US has resulted in the average inflation-adjusted hourly wage in the US being below what it was 30 years before. Asia seems to be the only area with decent productivity growth in thw world, but that creates another problem of who is going to buy all of the commodities China is pumping out since the market is already saturated. GRML Blogs GRML Software GRML downloads GRML articles GRML Blogs GRML Software GRML downloads GRML articles
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